“The first brands that raise their heads above the parapet to face the challenge of quarantine conditions but not make a film that is about quarantine, may well find that there is a dividend in that.” – David Reviews

Graham Tyler, partner at Kingston Smith Barlevi, talks with David Reviews to uncover insights and trends across the advertising industry amidst Coronavirus, and, how some agencies could come out of this pandemic on top.

“God forbid someone made me an executive producer of a big agency, what I would be asking my creatives to do is, write fool proof scripts. Despite what I said, if you can create something that will go ahead no matter what the circumstances and be good no matter what the circumstances then you kind of have the situation covered.” – David Reviews